ndvr is a new kind of investment company. Founded by Michael Simon (also founder of LogMeIn), ndvr is built on deep tech and sophisticated algorithms, delivering exceptional outcomes for their clients. We worked with ndvr’s core start-up team to develop an identity system that is simple in its approach. Crafted by customizing the typeface Tiempos Display, the terminals have been redrawn to reflect an upward trajectory inherent in the letterforms themselves—a subtle visual metaphor for exceptional outcomes and positive growth.
Project Type: Visual identity system, logo design, presentation materials